According
to a recent analysis by Scarborough Research, newspaper
Web site audiences are more likely than average Internet users
to be avid online shoppers, spending more than the average Internet
user on online purchases in their local markets. “When
you combine this robust online buying activity with the fact that newspaper
Web site audiences are large and growing, it is very clear that newspapers
provide audiences that advertisers need to reach, in print and online,” said
Gary Meo of Scarborough
Research.
Take advantage of the digital difference with Kentucky.com. Online
advertising combined with print advertising in the Herald-Leader
can help you maximize your advertising dollars and reach unlimited
numbers of local readers. To advertise on Kentucky.com, contact
Adam Endorf at aendorf@herald-leader.com or 859.231.3146. |